KATHMANDU: Kenta Kon will take over as Chief Executive Officer of Toyota Motor Corporation on April 1. The 57-year-old executive will lead the company at a time when the global auto industry is facing challenges such as U.S. Tariffs and export controls on rare earth materials from China.
Kon began his career in Toyota’s accounting division and later served for eight years as secretary to then-President Akio Toyoda. He became Chief Financial Officer in 2020 and was later promoted to Executive Vice President.
In 2023, he moved to Woven by Toyota, the company leading the development of Woven City, Toyota’s experimental smart mobility project in Japan. He remains closely involved in the project, which focuses on autonomous driving, hydrogen technology, and future mobility solutions.
Kon also played a key role in the move to privatize Toyota Industries, the group company that manufactures forklifts and industrial equipment. While some investors criticized the tender offer price, Kon stated that the company does not believe the valuation is low, according to media reports.
Colleagues describe him as calm, fair, and firm when needed. He is also known for focusing on cost control and operational efficiency.
Kon’s appointment comes as Toyota continues to expand its hybrid lineup, invest in electric vehicles, and manage global supply chain risks.
