KATHMANDU: Hyundai is marking 25 years of the Santro in Nepal, celebrating the model that played a key role in shaping the country’s modern hatchback segment.
Launched in 1999 by Hyundai Motor India, the Santro was the brand’s first model from its Indian operations. Nepal became the first export market for the Santro, marking an early milestone in Hyundai’s international expansion.
At the time of its entry, Nepal’s small-car segment was largely dominated by Japanese brands, and customer confidence in Indian-made vehicles was still developing. The Santro entered the market as a practical, compact hatchback offering comfortable seating, user-friendly features, and suitability for everyday driving conditions.
Over the years, the model gained popularity among urban families and first-time car buyers. Its tall-boy design, ease of maintenance, and relatively affordable ownership costs helped it establish a strong presence on Nepali roads. The Santro is widely regarded as the foundation of Hyundai’s long-term growth in Nepal.
Hyundai states that the Santro not only strengthened its brand image in the country but also contributed to changing customer perception towards compact hatchbacks.
To mark the 25-year milestone, Hyundai India, in association with Hyundai Nepal, has announced a special initiative for early Santro owners. Customers who own a 2000 model year Hyundai Santro have been invited to contact Hyundai Nepal. Selected owners will be included in a planned commemorative program as part of the anniversary celebration.
