KATHMANDU: Proton’s e.MAS 7 has completed nine months in the Nepali market, and Jagadamba Motors has now placed the model in a strong “price-war” position. The compact electric SUV is available in two variants; Prime and Premium.
The Premium variant continues at Rs 6.79 million, while the Prime variant now comes with a 1-million-rupee discount, bringing its price down from Rs 5.69 million to Rs 4.69 million. According to the company, this is one of the biggest cash offers available on an EV priced below 6 million.
The price cut has been announced through an exchange camp at Attic, Dhumbarahi, which runs until today.
Monthly installment now Rs 42,560
The e.MAS 7 Prime falls in the 4.6-meter segment and is positioned as one of the most value-focused compact electric SUVs. With the revised price, buyers need a 40% down payment of Rs 1.87 million, while the remaining Rs 2.81 million is available as a bank loan.
Even at a 7% interest rate, a seven-year loan results in a monthly installment of around Rs 42,560.
About e.MAS 7
The e.MAS 7 Prime uses a 160 kW motor with front-wheel drive and produces 320 Nm torque. It does 0 to 100 km/h in 6.9 seconds and has a top speed of 175 km/h. The 49.52 kWh Aegis Short Blade Battery gives a WLTP range of 345 km.
Proton says the battery can stay at 90.5 percent health even after 921 full charge cycles, equal to about 400,000 km. The cabin has a clean design with a two-spoke steering wheel, a 10.2-inch LCD instrument cluster, and a 15.4-inch infotainment display.
Premium-only features like the head-up display, panoramic sunroof, heated and ventilated seats, electric tailgate, and front parking sensors are not in the Prime variant.
The e.MAS 7 measures 4615 mm in length, 1901 mm in width, and 1670 mm in height. It has a 2750 mm wheelbase and 173 mm ground clearance.
